Make your great game happen

A successful game is about data-driven development,
not about pure luck anymore.
This is what we enable.​ 

What we do

besides playing games

UX testing and marketing research

User testing, playtest, focused groups, beta testing, usability testing, custdev data, data for user-centered development - we do it all and much more!

Submit a game>>

Deep analysis

If you need analytical nerds to discover all the players’ insights - that’s us. We love to do it. 

Analyze my game!>>

Focus on games

Find out yourself, what we can bring to your game. 

Whichever stage it is, from idea to store version.

Make request>>

Prfrm sqckl!

Survey data and gameplay videos will be ready in just a week or so. 4-5 days more to compose an analytical report. Do you like it?

I need results quickly!>>

Affordable pricing

From $959 for 10 real players. 
And highly competitive for any project.
Pay fair>>

How you benefit

working with us

Save 30% of the budget

Just by including playtests in it for every 4-10 weeks and making the project shorter by 40%. Use our service and always know dos and don’ts for exactly your game.
I have 2 ideas and 1 budget>>

Shorten development time

Work only on things your users would love. Make them obvious from the very beginning. Release your game before competitors.
Take me to the finish 1st!>>

Control the development

Compare reports results and decide - is your game worth previous month investments. We will recommend how to improve it in any case.
Take control on the development>>

Increase virality

Or Net Promoter Score (NPS) as researchers say. In other words, make users want to tell, SHOUT about your game to all friends. Just because it is cool.
I need virality>>

Playtest others’ games

Either you never thought about that or always dreamed - do it with us. Just point us to the competitive game in the store.
I want to be the best>>

How it works

Game access

Provided by You

Methodology

A custom toolkit is made for you - scenario, surveys, interview plans, instructions, etc.

Real players

Target players only, no panelists or freelancers

Data

On playtest - players play and share opinion. Full and structured dataset is formed.

Analysis

Collected data are analyzed and presented in convenient format. Recommendations are included.

Improvement

You clearly know how exactly update the app to increase KPIs

Have you ever SEEN what players do to your game?

When you don’t watch them, of course. 
How about seeing the device screen and the player’s face in one frame? 
In some cases, we add game controls visualization as well.
Show me!>>

Organic installs as a bonus

Since all participants are real people and target audience, 30%..70% of them will continue playing your game after the project.
If you let them keep the game.

I want organic installs!>>

Target audience only


We screen participants meticulously.
By default with 5 parameters - gender, age, gaming device, preferred game genres, and hardcoreness. 
Any other parameters could be added.
I need proper players!>>

REAL players

NO panelists, developers, marketers, psychologists, journalists, game development specialists, and other not representative persons.
Invited once a 6 months maximum.
I need REAL players!>>


Prototype

in CIS: $959

$ 1 829

in JP, KR: $2 599
  • 10 target players
  • 1 gaming session
  • 15 minutes of gameplay
  • Video (screen+face)
  • 1 Survey
  • 1 Interview
  • Analytical report 

Early

in CIS: $1 799

$ 3 879

in JP, KR: $5 799
  • 20 target players
  • 1 gaming session
  • 30 minutes of gameplay
  • Video (screen+face)
  • 2 Surveys
  • 2 Interviews
  • Analytical report  

Game

in CIS: $2 799

$ 6 449

in JP, KR: $10 749
  • 25 target players
  • 1 gaming session
  • 60 minutes of gameplay
  • Video (screen+face)
  • 4 Surveys
  • 3 Interviews
  • Analytical report 

Gaming Week

in CIS: $4 099

$ 9 799

in JP, KR: $14 649
  • 30 target players
  • 7 gaming days
  • 60+15x6 minutes of gameplay
  • Video (screen+face)
  • 4+6 Surveys
  • 3 Interviews
  • Analytical report 

Some our Clients

250+ companies overall

Huuuge Games
Gameloft
Plarium
Nordeus
Wargaming
Garena
100k+
Respondents in our DB from all around the world
25k+
Gameplay videos recorded
100k+
Surveys and interviews done
20+
Counties in our database
10+
Years of player research